dreamy
fall style
Magical new arrivals.
YOUR STYLE
fresh
habitat
Our most popular
designer has delivered.
Again.
FALL IS HERE

The Best of Boutique

Family-owned and operated since 1982 with a proud tradition of offering a great selection and superior customer service.  This century we added a commitment to swift shipping! 

Get It Fast

All orders are packaged and shipped from one of our two store locations on the coast of Maine, where we've been for more than 35 years. Fast shipping, easy returns, and someone who picks up the phone!

from our customers

I love your store and the shipping is excellent! I ordered the sweaters on Sunday and wore one Tuesday night! Thanks!

Susan
N. Andover, MA

I love your store and the service! I ordered something online yesterday and received it today... wow!

Joan
Danielson, CT

I have never found an item of clothing that fits so well. Both colors are traveling with me this week! Yay!!

Jan
Duluth, MN

My blouse is perfect, thank you! I had to return a few items and I appreciate how easy it was. So glad to have found This Is It! 

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Mary Beth
Glenn Ellyn, IL

Sometimes little things mean a lot, like receiving my order very neatly wrapped in tissue paper. Felt like I was getting VIP service in the store, though I’m miles away!

Ardith
Boulder, CO

Each item is perfect. Great colors. Super fits. Arrived promptly. I’m loving shopping with you. 

Carolyn
Floyd, VA

Getting those deliveries has been a bright spot during lockdowns. Thank you!

Celeste
Yonkers, NY

Thanks so much for handling my pesky inquiries :) 

Ellen
Pal Alto, CA